I see this sign every day on my walk home from work, and it just cracks me up every time- it’s for a Mexican restaurant in the East Village, so I’m probably missing the hipster joke of repurposing an old sign, but what is ‘Hecho En Dumbo‘ trying to sell me??
ICECREAM OR TACOS??? MAKE UP YOUR MIND!
Hilarious, yes, but an important reminder about branding and the importance of unified messaging.